Get The Touch Of Real World Industry With KDU

VLT employee, Ishmam (left) introducing VLT Kuala Lumpur to KDU students  Group picture of KDU students during their industrial visit to VLT Kuala Lumpur.
A sharing session chair by VLT Kuala Lumpur CEO, Eugene Lim (right).  
As strong advocates of real world education, the learning experience at KDU goes beyond the classroom, be it through academic syllabus or workshops and activities organised by the institution’s Student and Alumni Centre, as can be evidently seen through its recent industrial visit to digital agency, VLT Kuala Lumpur, on 16 March 2017.

The industrial visit attracted participation from students in KDU’s School of Communication and Creative Arts, and School of Business.

VLT Kuala Lumpur, with interdisciplinary teams made up of over 70 thinkers, creators and makers, operates as a digital agency in Asia, integrating strategy, creative, technology and content capabilities. Their work impacts world-class brand including Astro, BMW, DBS, Munchy’s and Sime Darby, just to name a few, earning the agency accolades ranging from A+M’s ‘Agency of the Year’ for Creative, Digital, Content Marketing, Direct Marketing, Mobile Marketing, A+M’s ‘Brand Consultancy of the Year’, Campaign Asia’s ‘Independent Agency of the Year’ and ‘Specialist Agency of the Year’ for Southeast Asia, and ‘Digital Agency of the Year’ for Malaysia.

This visit kicked off with an introduction about VLT Kuala Lumpur and proceeded with an office tour, which amazed the students with its open-concept office setting.

Eugene Lim, CEO of VLT Kuala Lumpur, shared his in-depth experiences and insights of starting up this agency. He also shared their portfolio on work done for various brands throughout the years. Several VLT employees also took time to join the students, sharing their experiences and insights on both the agency as well as the industry.

One of the participating students, Muhammad Quzierhaq Bin Zulkifli from the School of Communication and Creative Arts said, “This is indeed a fruitful and eye-opening visit. It is also an interesting way to gain knowledge about and from the industry.”

“I am glad to have this opportunity to learn how they started their agency from ground zero, growing it to become what it is now. Apart from that, with VLT CEO’s sharing session, I am now able to understand more about the working nature of this industry, and I think this would be very helpful and useful for my future,” continued Muhammad Quzierhaq