DIPLOMA IN MASS COMMUNICATION

KPT/JPS (A 8399) 02/18

Be an influencer in the media landscape.

Designed with the perfect balance of theory and practice, KDU’s Diploma in Mass Communication ensures students are grounded with a strong foundation in the communications field and are exposed to real-world experience through projects and campaigns.

Students will pick up knowledge and develop skills in areas such as radio and TV production, journalism, digital media, advertising and public relations, and complemented with writing, public speaking, media planning and research skills. These exposure into the different aspects of the industry allow students a deeper insight of these communication areas, which helps them to decide on their specialisation in the future.

Students will train in our state-of-the-art creative suites and studios, allowing them access to industry-standard tools and practices. Not only that, students will also garner plenty of real-world experience through our industry collaborations.

Upon completion of the programme, students may opt to articulate into our Bachelor of Communication programme, or to Australia’s Queensland University of Technology and Griffith University.
 
Programme Structure
DURATION
2 years
PROGRAMME LOCATION
KDU University College, Utropolis, Glenmarie
YEAR 1
  • Critical Thinking and Reading Skills
  • Introduction to Film Studies
  • Introduction to Communication and Media
  • Introduction to New Media
  • Introduction to Radio Production
  • Introduction to Sociology
  • Media Research Methods
  • Media, Culture and Society
  • Principles of Newswriting and Reporting
  • Principles of Public Relations
  • Principles of Advertising
  • Public Speaking Skills
  • Writing and Referencing Skills
YEAR 2
  • Consumer Behaviour
  • Creative Strategy
  • Introduction to Publication Design
  • Human Communication
  • Multimedia and Web Development
  •  Media Law & Ethics
  • Media Planning
  • Organisational Communication
  • Photo Communication
  • Practical Training
  • Principles of Copy Writing
MPU
  • Malaysia Culture & Life
  • Pengajian Malaysia 2 (Malaysian Students)
  • Bahasa Melayu Komunikasi 1 (International Students)
  • Personal Development Planning
  • Co-curricular Activities & Community

Notes :
Bahasa Kebangsaan A is compulsory for all Malaysian students
  • without a credit in SPM Bahasa Malaysia.
  • without SPM Bahasa Malaysia (applicable to students from UEC, O Level, or other equivalent programmes)
Study Route
Fees & Intakes
2017 INTAKE DATES
  • 9 Jan
  • 27 Mar
  • 11 May
  • 4 Sep

 
ESTIMATED FEES
  • RM40,640 (MALAYSIAN STUDENT)   

  • RM45,340 (INTERNATIONAL STUDENT)
*Terms and Conditions Apply
*Instalment Payment Plan Available

INSTALMENT PAYMENT PLAN

Programme

No. of
Semesters

No. of Instalments
Per Semester

Maximum No.
of Instalments

Foundation in Arts

3

3

9

Foundation Studies (Art and Technology)

3

3

9

Diploma in Mass Communication

5

3

15

Diploma in Entertainment Arts

6

3

18

Diploma in Entrepreneurial Design

6

3

18

Bachelor of Communication

8

3

24

Entry Requirements
ACADEMIC QUALIFICATIONMINIMUM ENTRY REQUIREMENT
  • SPM / O Levels :
Pass with min. 3 Credits inclusive of English
  • UEC :
Min. 3 Credits inclusive of English
Any other qualifications deemed equivalent by the Ministry of Education, Malaysia (or as stated in the Document Senarai Nilai Taraf Kelayakan Akademik, Malaysian Qualifications Agency)Pass (Subject to review and approval of certified transcripts)
ENGLISH REQUIREMENT
Local Student :Credit (SPM / 1119 / UEC / O Levels examination) 
International Student :Band 5.5 in IELTS; or a score of 196 (computer-based) or 69 (internet-based) or 525 (paper-based) in TOEFL
*If English Language requirements are not fulfilled, additional English module(s) may be taken at KDU University College.
STUDENT TESTIMONIALS
Brandon Liu Jia Tar
Brandon Liu Jia Tar
Diploma In Mass Communication
Lecturer, KDU University College
Graduated 2010
My journey with KDU University College began with me enrolling for the Diploma in Mass Communication in 2008.
EVENTS CALENDAR
Jun
17
Road to 60's: I Am Malaysian
Date :
17 June – 19 September 2017
Time :
11am – 10.00pm
Venue :
KDU University College, Utropolis, Glenmarie
Aug
12
KDU Open Day
Date :
12 - 27 August 2017
Time :
10am - 5pm
Venue :
KDU University College, Utropolis, Glenmarie KDU College, Damansara Jaya